One hold - two in the mind

Whatever it was, but the loans, the family 's own needs - all this requires money every day. And not only for business. The saying about the straw was not yesterday appeared.

In order not to be at the bottom of the sump, it is better zaraneee to take certain actions that will lead to results at a time when the main business starts to decline. This does not necessarily differentiation ( sputtering ) of income, the same Tinkoff at every moment of his life doing something alone, but he sold his previous business, when the second started to actively grow.

Pursuing a particular small business is hard not to experience difficulties if you do not have the possibility to combine several sources of income. First, almost every business subject to seasonality (for example, alcohol increases during the holidays, services - weekdays ). Secondly, almost every business in Russia is at risk to be deployed overnight at 180 degrees (casino, vodka, and now the beer - a way of doing more complex, printing, tourism, and from May 2010 and construction - simplified ). Third, the subjective attitude towards private business can also be changed (that I am now off sick of advertising and I focused on the Internet).

Turnovers have a small business and small, as a rule, all the money spinning - m. e. airbags, and no abrupt stop of the company facing bankruptcy banal. The same can be said about monorabotnikov who may be at once thrown into the street. But here at least the state guard. But no small business will not be saved.

So the reason for creating a second front is more than enough.

Where to get an idea for a second business? . Remember how your business started as a caveat for studying other. Really want to repeat? . It is always possible in this scenario strain of the customer base more quickly grasp the business to accelerate growth.

However, personally I act a little differently. I do, as I call them strings. Every day, wherever I was, not to read, I'm always at the ready - looking at the trends, look out for interesting people pretending to be their ability. And do not forget to leave their ' calling card '. In fact, I have these pieces of paper does not print, but anyone who communicates with me, get enough information to remember me when the time comes.

Strings clients or torn, or shoot. But the strings, case is always stored in a special closet of my brain. It is on this shelf is closer to the door socket for sites a little further - online game. But all references to the exchange had to be postponed due to some problems. Such ideas in the closet a little cart and trolley. Some of them are shot, some will always be there, buried under other ideas, something I gave away to friends and acquaintances.

It seems hard to come up with the idea. But in fact it is not. It is difficult to come up with the idea of ​​the industry And when doing a B. And when you spend dozens of hours of studying a subject, then he did not notice, as were several of you are beginning to crumble, like a horn of plenty. Satkha emerged from the need to do a lot of sites avtoblog - something out of a desire to occupy the empty domain. Dorgen - good work to find a human thread that wants to create a reasonably useful script and working with the trends in the market of search engine optimization ( do not be so supportive of Yandex dramas based on the texts, it is unlikely Dorgen has emerged as an idea).

My mother told me that his father had been approved by the tens of rationalization proposals. Already he boasted of his developed from scratch the complex processing and packaging of peat, which cost up to 6 times cheaper than analogue. Still, people involved in mining and processing of peat is almost my entire adult life.

When to introduce a new one? . Then you move to or remote control, or sell. Otherwise, begin to form rejection and hostility, which in itself would destroy the business. You can argue with me here, but have not seen anybody who gave more than 10 years and started whining that the current business less tired steamed radish. But this is another post.

Would not the end of the beginning of the new old? . In my case, so often happened. What pity? . Nothing wrong here I do not see.

Would not it be a mistake to go into a new business, if the old is still quite strong and revenue? . If not today, then tomorrow. And it is better for some time to sit on two chairs in order to understand the position of precariousness of the old business. Or maybe you have the result will be to keep the old.

I like to wake up and realize that tomorrow I will not stay without a job - I just switch to something else: open your closet and choose a different thread. Compared with me five years ago, nervous and antsy, trying to save what little he has - that's just fine. Think broader, covering your mind more, because the world is so beautiful and there are so many possibilities that there is no need to dig in one area. Good luck and a nice day!.

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Today, Kaliningrad is unusual for the autumn sun and the expected warming of up to 20. But in the cold rain and Peter up to 2.

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